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More Firms Waking Up to Customer-Employee Experience Link

Published: Nov 12, 2018

After nearly 11 years promoting the importance of linking customer and employee engagement, the Enterprise Engagement Alliance is finding more examples of organizations, from Adobe to sports apparel manufacturer Shefit, recognizing the importance of employees in delivering the customer experience. ... [ read more ]

MaritzCX Garners Awards Focused on Customers, Employees

Published: Nov 11, 2018

For the third year in a row, MaritzCX received the highest rank for a Customer Experience (CX) technology and research firm from the American Marketing Association (AMA) in its annual Top 50 Report of U.S. Market Research and Analytics Companies.... [ read more ]

ITA Group Honored By Fortune Magazine

Published: Nov 10, 2018

AnchorWest Des Moines, IA-based ITA Group was recently named one of the 2018 Best Workplaces for Women and one of the 2018 Best Small & Medium Workplaces by Fortune magazine and Great Place to Work... [ read more ]

Brainier Names 2018 Excellence Award Winners

Published: Oct 30, 2018

Minneapolis-based Brainier Solutions, Inc., part of BI Worldwide, recently announced the winners of its annual Excellence Awards. The awards were bestowed in three categories: Learning Excellence, Customer Excellence and Business Excellence. A total of 11 organizations were honored.... [ read more ]

ISO 10018 Certification Update: Would Your Company Quality for ISO 10018?

Published: Oct 29, 2018

In Part 1 of this series on ISO 10018, ESM interviewed Dr. Ron McKinley and Lee S. Webster of the International Center for Enterprise Engagement at TheICEE.org on their progress with ISO 10018 Quality People Management. In Part 2, we offer a checklist that enables you to quickly determine how close your company may be to achieving certification. ... [ read more ]

ITA Group Achieves CESP Status

Published: Oct 25, 2018

West Des Moines, IA-based ITA Group recently received its Certified Engagement Solutions Provider (CESP) designation from the Enterprise Engagement Alliance. ... [ read more ]

Marketing Expert's Epiphany: Brand Success Depends on Culture

Published: Oct 25, 2018

Brand leadership expert, keynote speaker and consultant Denise Lee Yohn, recently featured in an ESM article, explains how decades of marketing and brand-building experience led her to conclude that the entire organization is responsible for brand authenticity. Yohn is author of FUSION: How Integrating Brand and Culture Powers the World's Greatest Companies.... [ read more ]

Enterprise Engagement Featured in U.K. on Engage for Success Radio

Published: Oct 24, 2018

Engage for Success Radio host Jo Dodds recently interviewed Enterprise Engagement Alliance founder Bruce Bolger. The U.K. show covered such topics as the difference between Employee Engagement and Enterprise Engagement, the state of the Engagement field in the U.S. ... [ read more ]

Safety & Health Center Focuses on Human Capital, Workplace & Safety Reporting

Published: Oct 23, 2018

The Center for Safety and Health Sustainability conducts workshops with policymakers, investors and senior executives to promote a 'transparent, consistent, comparable reporting indicators of occupational health and safety performance,' says Kathy Seabrook, the organization's chair. CSHS is part of a growing chorus of voices calling on CEOs to adopt a strategic approach to human capital management. ... [ read more ]

EEA to Publish the First Guide to Leading Brands in the Gift, Promotional Products and Rewards Market

Published: Oct 10, 2018

Barb Hendrickson, incentive industry veteran, is selected by the Enterprise Engagement Alliance to create the industry's first "Brand Manual: A Guide to the Leading Brands Active in Gifts, Rewards & Recognition," designed to help companies select the most appropriate brands to better tell their stories through gifts, rewards, recognition, loyalty and affinity marketing programs.... [ read more ]

EEA, Selling Power, and the Sales 3.0 Conference Join Forces to Promote Enterprise Sales Engagement

Published: Oct 8, 2018

The Enterprise Engagement Alliance will create a new education track on Enterprise Sales Engagement for Selling Power, the world’s leading sales management media platform, and the Engagement World Expo will move to Selling Power’s 3.0 Conference and Expo along with a new Brand Experience Pavilion, April 1-2 in San Francisco, followed by the EEA’s Enterprise Engagement in Action Conference: ISO Annex SL and ISO 10018 Quality People Management systems on April 3. ... [ read more ]

News Analysis: What Is the ROI of the $11 Billion Market for Motivational Speaking and Executive Coaching?

Published: Oct 1, 2018

Despite huge expenditures for motivational speakers, employee engagement and executive coaching on leadership, U.S. levels of customer and employee engagement remain stuck at historic low levels. This begs the question: What type of ROI do organizations achieve in their executive coaching and motivational speeches if nothing fundamentally changes in the way they conduct business? ... [ read more ]

Xvoyant's Mission: Transform the Way Companies Use Salesforce

Published: Sep 24, 2018

Founded in 2016 in Salt Lake City, Xvoyant has developed a unique technology that aims to transform the cloud-based Salesforce CRM platform from a 'system of record into an Enterprise Sales Engagement platform to drive action and engagement,' explains CEO Rob Jeppsen. ... [ read more ]

New eBook on Employee Engagement Now Available

Published: Sep 20, 2018

The Employee Engagement Awards recently published its first eBook, Creating the Best Workplaces: Insights from Global Employee Engagement Influencers. It contains Top Tips identified by... [ read more ]

HBR Feature: It’s Brand Engagement, Not Just Employee Engagement, That Counts

Published: Sep 17, 2018

In a recent Harvard Business Review article, 'Engaging Employees Starts With Remembering What You're Your Company Stands For,' brand consultant and author Denise Lee Yohn argues that engagement has little value unless it connects employees to the brand. Her article adds to the growing number of experts arguing for a need to connect employee and customer engagement and contains an excellent case study for what she calls Brand Engagement - what the EEA calls Enterprise Engagement. ... [ read more ]

Is 2021 the Next Y2K for the World’s CEOs?

Published: Sep 9, 2018

Sixty ISO standards now include new Annex SL people management requirements that 80% or more organizations would not meet if thoroughly audited now. Companies were given time to adapt to these major new requirements, but that time is running out, say the authors. ... [ read more ]



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